Marketing Money Podcast: Great Eight of Connection Marketing

How does your material get in touch with your audience? It’s simple to develop a message all your fellow lenders will praise, however will your clients comprehend? Will they even get the message at all?

Knowing who your audience is and how to get in touch with them will make your work more effective. Hear the Marketing Money Podcast duo’s 8 absolutes on the matter.

Join John Oxford and a devoted group of extremely ranked professors April 11-21 throughout the virtual ABA Bank Marketing School. Register here.

If you have subjects you want to go over on a future podcast, drop an e-mail to

John Oxford, director of marketing at Renasant Bank, and Josh Mabus, president of the Mabus Agency, co-host the Marketing Money Podcast. 


A news media journalist always on the go, I've been published in major publications including VICE, The Atlantic, and TIME.

Related Articles

Back to top button