Microsoft ceo Satya Nadella talks at a Microsoft press conference October 26, 2016. in New York.
Don Emmert | AFP | Getty Images
Microsoft’s stopped working effort to take control of TikTok’s U.S. operation in 2015 was “the strangest thing I’ve ever sort of worked on,” CEO Satya Nadella stated on Monday.
In August of in 2015, TikTok remained in speak with offer its U.S. operations since the Trump administration threatened to prohibit the app unless moms and dad business ByteDance discovered a U.S. purchaser for it.
At one point, Microsoft was among the prospective acquirers, however it backed out in September 2020, when Oracle was selected to offer cloud servers for the app.
“First of all, you’ve got to remember, TikTok came to us, we didn’t go to TikTok,” Nadella stated at the Code Conference in Beverly Hills, California. “TikTok was caught in between a lot of issues that they were having across two capitals, and they wanted to partner.”
TikTok at first desired a cloud service provider that might likewise use security services, Nadella stated.
“But I was pretty intrigued,” he stated. “And let’s say it’s a great property, obviously.”
TikTok’s U.S. operations never ever got offered. In June, President Joe Biden signed an executive order withdrawing the Trump administration order to prohibit the app.
Nadella stated the U.S. federal government appeared to ultimately dislike pressing the deal.
“President Trump, I think he had sort of a particular point of view on what he was trying to get done there,” Nadella stated. “Then I just dropped off. It was interesting. There was a period of time that I felt that the USG had some particular set of requirements, and then they just disappeared.”
Nadella stated Microsoft was well-positioned to acquire or partner with TikTok, which reported previously today that it has a billion month-to-month users worldwide.
He stated that Microsoft has the cloud platform, the security innovation and “the engineers to be able to take over a code base.”
Additionally, Microsoft’s capability to moderate material and keep kids safe on social networks was likewise a draw for TikTok’s moms and dad business.
“You better know something about running social media, which we know with either through Xbox Live or LinkedIn,” Nadella stated.
Nadella decreased to state if he still wished to purchase the app, suggesting that he’s “happy with what I have.” But he confessed that the offer attracted Microsoft since of TikTok’s technical style.
“It’s an interesting product,” Nadella stated.
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