The User Experience Perspective: Wordle

At the start of 2022, a word video game called Wordle swept the world over night. Suddenly, everybody was taken part in the video game. Even if you weren’t, you certainly have actually seen family and friends sharing their ratings on social networks like this:

Wordle 353 4/6





In this short article, UX Connections is going to talk about the trend that Wordle began and evaluate the video game from a UX point of view.

Wordle and Its Derivatives

To start with, Wordle is a word-guessing video game developed by Josh Wardle. Unlike most digital video games nowadays, Wordle survives on the web. You won’t have the ability to discover it in the App Store or Google Play as it is a web-based video game, and it’s now moved under the domain of New York Times:

Every day, Wordle picks a five-letter word, and all the gamers around the world set out to learn which word it is, which is why overhearing a discussion about the word of the day may destroy your delight of breaking the code. Each gamer has 6 possibilities to get the word right.

After each shot, Wordle exposes the right letters if they are associated with the word and if they remain in the best positions. Yellow tiles show the previous, and green tiles represent the latter. And that’s it, the video game is as easy as it sounds!

An uncomplicated video game as it is, Wordle ended up being a fad. Players are consumed with it and wish for the brand-new word every day. What’s more, they even produce their variations of Wordle.

There are now a minimum of 768 Wordle-like video games readily available online in 149 languages. People take the patterns of the initial Wordle and use them to produce brand-new video games, altering the languages or styles. The popular derivatives consist of:

  • Nerdle (Wordle in mathematical formulas)
  • Quordle (Wordle x4, 9 guesses to resolve 4 words at a time)
  • Absurdle (Evil Wordle, alters the response when gamers will get it right.

Besides, the language variations include not just those utilizing Latin/Roman alphabets, such as the Swedish variation Ordel, however likewise those utilizing other language systems such as the Chinese variation Bopomofo Wordle. There is no rejecting that Wordle has actually gone more than viral!

What Makes Wordle Addictive

Having found out the pattern Wordle began, the very concern UX Connections wish to address is what makes Wordle addicting (with a UX method naturally), particularly when the developer has an objective to make it a non-addictive video game.

They are utilizing Nir Eyal and Ryan Hoover’s Hook Model considering that it is the best structure to assist the conversation.

Wordle’s success can be extremely related to its habit-forming impact on users. It is an item that leads gamers to construct playing Wordle into their day-to-day regimens. One of the aspects is that it pleases the requirement of “triggers” when forming a routine.

Wordle handled to produce a variety of relationship activates since it enables gamers to quickly share their ratings on social networks. The content shared on social networks works as peer persuasion, and it works in activating one’s action.

Besides, the result can be even more boosted as Wordle functions as a response to individuals’s internal triggers, such as dullness.

Second, it pleases 2 crucial conditions for actions to occur – capability and inspiration. Being a web-based video game guarantees Wordle’s ease of access.

Everyone has the capability to access the video game as it needs neither registration nor download. The video game can start as quickly as users reach the site.

The guidelines are simple too. They are described in a pop-up within 10 lines. And Wordle has instinctive styles throughout the color option, animation, and user interface. It does not need a great deal of believing to engage with.

On the other hand, the delight of resolving puzzles inspires individuals to continue, together with the competitors happening in their neighborhoods.

It provides gamers a sense of accomplishment when they utilize less guesses than their good friends. Releasing just one word a day likewise develops inspiration as deficiency drives individuals to take part. The video game is considered important and worth playing.

The set frequency of one video game each day contributes to gamers’ routine advancement. But another thing that Wordle succeeds is revealing a fact page after each video game. By divulging the winning portion, streak, guess circulation et cetera, Wordle suggests to gamers just how much effort they have actually made which it is a pity if they give up.

This effectively triggers gamers to continue the video game considering that they understand the time and effort they have actually invested. A streak of 10 or 20 wins is too great to let go.

What Could Be Improved

However, Wordle is not best, a minimum of not yet. Inclusivity is something constantly on UX designers’ minds, and this is a location that Wordle might have done much better. The messages gamers copy and paste when sharing their ratings consist of colored square emojis.

The emojis appearance excellent however they are not friendly to the text-to-speech function. This might trigger issues for aesthetically impaired users considering that they depend on text-to-speech when utilizing mobile phones. Likewise, the system of word choice can be more inclusive.

The words that vary in American spellings and British spellings can trigger confusion and impact gamers’ experience, for instance, color and color, center and center.

The very same tips may result in different guesses as the words are spelled in a different way. There are likewise grievances about the picked words being too British and are therefore hostile to gamers worldwide. One of the words being slammed is “bloke”.

It’s a typical word in the UK significance “man”, however individuals outside the nation may be not familiar with it, and for that reason stopped working the video game.

Yet the bright side is that Wordle is making enhancements. For color-blind users, Wordle is providing High Contrast Mode, changing yellow and green with blue and orange. All they need to do is go to Settings and turn it on, which can be carried out in 2 actions.

Color-blind users have the ability to take pleasure in the video game as everybody else does, without any more battle.

Review From UX Consultant

Wordle is a properly designed, easy app that has actually mastered a fast and simple onboarding, and addicting UX, obvious by its fast uptake around the world. It brings into play a user’s inherent competitiveness, leading them to show good friends, that in turn, advises others to finish today’s Wordle.

This driving force is a lot more strength due to the 24-hour timer; a typical function utilized on the internationally trending app, BeGenuine.

In regards to enhancements, the UI of the keyboard breaks the typical practice for English mobile keyboards, seriously moving the get in button to the left side.

Confusingly, this is the reverse of Qwordles keyboard design! Ultimately, this is most likely resulting in a great deal of unintentional submissions of words and annoyed users.

Ultimately, this easy app has actually been developed with considerable UX style for its bit part in individuals’s daily lives and supplies a routine endorphin hit for lots of on the early morning commute.

Wordle has actually reignited individuals’s enthusiasm for word video games.  Although there are still some locations that might be enhanced, from a UX perspective, Josh has actually done it well. He didn’t approached developing an addicting or requiring video game, which may seem like the reverse of typical practice.

But it is his intent to construct a basic, pleasurable video game for everybody that triggers success!


News and digital media editor, writer, and communications specialist. Passionate about social justice, equity, and wellness. Covering the news, viewing it differently.

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