Twitter to relaunch membership service Twitter Blue Monday

The Twitter Inc. logo design is seen behind a phone showing the business’s mobile application. The blue badge with white tick is the indication that an account is validated.

Michael Nagle | Bloomberg | Getty Images

Twitter will relaunch a revamped variation of its membership service Twitter Blue on Monday at a greater cost for Apple users, the business said in a tweet on Saturday.

The revamped service will enable customers to modify tweets, upload 1080p videos and get a blue checkmark post account confirmation. Twitter did not discuss why Apple users were being charged more than others on the internet however there have actually been media reports that the business was searching for methods to balance out costs charged in the Apple App Store.

The blue checkmark was initially offered to business, celebs, federal government entities and reporters validated by the platform. After Elon Musk purchased Twitter for $44 billion in October, he released a service giving blue checks to anybody ready to pay $8 a month. But it was swamped by imposter accounts, consisting of those impersonating Musk’s services Tesla and SpaceX, so Twitter suspended the service days after its launch.

The relaunched service will cost $8 a month for web users and $11 a month for iPhone users. Twitter states customers will see less advertisements, have the ability to publish longer videos and have their tweets included more plainly.

—Associated Press added to this report.


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